Imagine if you could pick out what you want to read, who you want to read about and by the publication who you want to read. What better way to track sports news, especially when baseball is expanding rosters and teams are keeping an eye on the waiver wire, team USA basketball gears up for the most successful run since the original Dream Team (or bitter disappointment), college football is buzzing with Michigan's disapointment and NFL teams are finalizing rosters.
The first step was taken by SportsUltra.com and they've done many things right. For example, I'm a big fan of A's baseball, Golden State Warriors basketball, 49ers football, San Jose Sharks hockey and a huge fan of the USC Trojans in football and to an extent in basketball. Once I've set up my settings, I am able to view my news all together or use a drop down menu to pick conference (or division in some cases), teams, players and even track past USC alumni. You can also pick out your favorite newspaper or sports news site like ESPN or Sports Illustrated and get all the Peter Gammons you want.
I'd like to see team schedules/tv listings and college football rankings added to the site but otherwise I can't complain. I'm sure since launching last week, they will make necessary adjustments to make the site more comprehensive in time.
